Blog & references
Our events, agency news and behind the scenes stories in one place.
When a hostess agency and its partner write a story together
Recently, the Apple PS office team made an unusual visit to the Budapest Grand Circus. This time, we weren’t there to work, but to take our seats in the auditorium: as part of our team-building exercise, we sat in as ordinary members of the audience for the stunning performance entitled Mirázs – Örökség.
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What makes a team of 50 or even 100 hostesses work as a cohesive unit?
At a large event, hostesses and hosts often work at several different points at the same time: some handle registration, others check QR codes at the entrance, direct guests to the correct room, supervise the VIP area, help out at the cloakroom or inform guests of any changes to the programme.
What does it take to ensure a smooth FTC v Real Madrid match?
Our partnership with Ferencvárosi Torna Club dates back to the very opening of the Groupama Arena. Ever since then, match after match, we have provided the team of hostesses and hosts for the VIP areas and entry points. And when a match like FTC v Real Madrid comes along, it suddenly becomes very clear that professional staffing is about far more than just numbers.
Why does unprepared event staff pose a business risk?
We often judge the success of an event on the basis of its spectacular elements: the venue, the programme, the technical aspects or the catering tend to take centre stage. However, guests often form their first – and perhaps strongest – impressions from something else entirely.
More than just a part-time job: why can working as a hostess be a formative experience for a young person?
A young person starting out on their career often gains their first work experience not just for the sake of earning money. Rather, it is about the environment in which they learn to communicate, take on responsibility, work with others – and, last but not least, how they begin to become independent.
Apple on tour
As the good weather arrived, the summer concert season got underway at the Puskás Arena. The performers boasted sold-out concerts, but we certainly can’t complain about the figures either. During the nine concerts (Azahriah, Halott Pénz, Hungária, Coldplay and Ed Sheeran), nearly 1,000 of our hosts and hostesses were on duty.
Promotion, promotion, promotion!
Summer’s here, so it’s time to get your hands on the latest products so you can look your absolute best on the beach! Our promotions team is working flat out to ensure you can get all this from the friendliest and most knowledgeable promoters in our shops or at festivals!
Budapest Central European Fashion Week
We already know what next spring/summer’s trends will be! What about you? At the weekend, we also took part in the Budapest Central European Fashion Week, where our hostesses organised the seating arrangements for the guests and got a sneak peek at Hungarian designers’ collections for next year.